Social Media & Communication Executive

Job summary

Social Media & Communication Executive are responsible for developing and implementing the company’s media strategies in order to increase the company’s visibility and sales. 

Job Responsibilities

1. Manage and develop all social media channels (especially Tik Tok)

- Directly or in collaboration with content, image, and video production agencies, manage 

and develop the company's marketing channels.

- Guide the marketing strategy of the company's products and services through 

communication channels.

-Update trends and promote social media interaction/trends to propose innovations to drive 

business growth for the company.

- Manage and develop content (articles, images, videos, etc.) on social media channels to 

ensure that the content is creative, engaging, and suitable for the audience.

- Develop short-term and long-term strategies to enhance brand awareness across all 

platforms, (especially Tik Tok).

- Research and update on the latest social media trends, new tools and technologies applied 

to work development.

2. Plan and control communication content:

- Develop and execute a comprehensive content strategy aligned with business objectives 

and brand positioning, with a focus on creating engaging, high-quality content to attract, 

grow, and retain the target audience.

- Maintain an organized weekly content calendar to ensure timely delivery and accuracy of 

content.

- Oversee various content channels including Facebook, Instagram, TikTok, and YouTube, 

ensuring accuracy and relevance of content released to customers.

- Monitor content performance metrics using analytics tools, analyzing traffic, engagement, 

and conversion rates to identify optimization opportunities.

3. Collaborate and control agency:

- Search and propose agencies to coordinate related to communication and brand 

development.

- Ensure agency performance to not affect work progress.

- Work directly with KOL/KOC, influencers in the F&B industry to promote the brand.

4. Conduct related reports: Monitor, analyze and report on the results of activities on the 

platforms in charge, propose solutions to improve and enhance efficiency.

5. Perform other tasks assigned by the Management Committee.

Experience requirements

- At least 4-5 years of experience in Digital MKT, Media, Communication.

- Excellent communication and interpersonal skills.

- Fluent in English and Vietnamese (both written and spoken).

- Previous e-commerce/ influencer marketing experience and KOL knowledge are preferable

Education requirements

- Bachelor's degree in Marketing / Digital or related field.

If you are ready to join this exciting opportunity, please contact Lam Tran at +84 837 008 012 or email your CV to lam.tran@adecco.com for a private talk.

Contact Person

•   Lam Tran
•  Adecco